View More Posts

cover story

value core

In his book Breakout Growth Strategies for Emerging Markets, Professor Jagdish Sheth draws the contours of the 4As framework—acceptability, affordability, accessibility, and awareness—and explains how these can effect transformative change and spark reverse innovation. This outside-in customer-centric approach, which is the foundation of this piece too, is a sure-shot path to gain competitive edge and drive continuous growth.

Read More
View More Posts

interview

for a smooth transition

In the future working environment—for which ‘ecosystem’ is a more relevant term—each company’s and each individual’s position and path will be unique, interconnected, integrated, and dynamic, Sophie Wade explains in her book Embracing Progress. In this excusive with The Smart Manager, she explains why engagement, personalization, integration, and choice will be the core themes for any future-of-work transformation.

Read More

‘dharma, the very path to sustainable profit and growth’

Dr Mrityunjay Athreya has been a founder and pioneer of the Indian Management movement. He chose this life mission early, as a prime need of post-Independence India, for rapid economic and social growth. In recognition of his contribution to management, the Government awarded him the civilian honour of Padma Bhushan in 2014. Distilling his experience of several decades, Dr Athreya talks to The Smart Manager about organizational culture, centrality of ethics, mandatory CSR, need for leadership pipeline, and so on.

Read More

the unseen key

Effective Ideation = The Right Focus + The Right People + The Right Environment + The Right Process + The Right Tools and Techniques + Right Choices. R Sridhar in his new book, Unlock The Real Power of Ideation, presents formulas such as this for companies to understand and successfully leverage the power of ideation.

Read More