Archive

Game changer

The number of smartphone users in India is expected to touch 829 million by 2022—more than double of what it was in 2017.1 This exponential growth has been continuously triggering changes in consumer behavior, which in turn has forced brands to introduce innovative marketing and sales strategies. Additionally, emerging technologies such as artificial intelligence and machine learning are revolutionizing mcommerce and ecommerce.

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Secret weapon

In the midst of the umpteen responsibilities leadership thrusts upon them, many leaders tend to overlook a reality that presents itself with definite clarity—the undeniable link between culture and business success. In this context, being well-versed in organizational culture and embracing it to the core invariably offer leaders a competitive edge. A fact perhaps every CEO knows, but only one in ten uses.

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Culture connect

In an article published in The CEO Magazine, author Tim Nelson writes, “Business leaders need to move from thinking about their organisation’s success solely in terms of their financial performance to thinking culturally about organisations and all the elements that contribute to performance. Culture must lose its ‘soft’ status and be treated as a ‘hard’ issue, because its strength and sustainability is reflected in every performance measure.”1 Leaders should identify those elements within the organization’s cultural context that can drive change and help take others along, in a seamless manner.

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Networking… the dark side

Networking is an integral part of our social existence; it is an almost involuntary act. But in the professional sphere, we need to stay clear of fear and misconceptions in order to forge meaningful relationships.

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Mindset matters

Umpteen studies have been conducted and reams written about the complexity of the human mind; and all of it points to the immense potentiality hidden in its deep recesses. When we know it is the mind that shapes our thoughts and actions, it is not too hard to understand the benefits of a winning mentality.

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Become leadership fit

Leadership is a concept shrouded in misconceptions. Timothy J Tobin, author of Peak Leadership Fitness: Elevating Your Leadership Game and Vice President, Franchisee Onboarding and Learning at Choice Hotels International, unveils a clearer picture.

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The unconscious impact

Psychologist Joseph LeDoux refers to bias as our human “danger detector,” as it provides a quick way to insure our safety. We make fast judgments about what is “normal” and what isn’t and often this works in our favor.1 As humans, unconscious biases are formed at an early age—we make categories and sort people into groups. These biases operate outside logic and heavily influence the way we make decisions.

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Path to productivity

The annual drill of performance reviews leaves many employees disillusioned—they end up considering their organizations as being biased and lacking transparency. And ironically, this happens even as many firms strive to be fair to the core. A diligent way out of this blame game could be to deviate from the oft-trodden path, and capture the positive aspects of employee experiences and see how these can be replicated.

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Uprooting bias

Bias is an inherent part of human nature, and though it varies in degree, on a situational basis, it cannot be completely suppressed. The best way to not let it dictate our judgement is by being aware of it and taking it into account while making a choice. This is what will help make rational decisions.

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How bias got a bad name

Bias is hardwired in us; it pervades our very being, our conversations, our actions, and decisions. In organizations, driven by decisions made by various people at multiple levels, it could make a deep impact. So, how can they keep bias out of the sphere of action? By ensuring that everyone becomes aware of it, accept it, and then challenge themselves to overcome it.

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