Customer Services


softscaling...
By Peter Weill...
How can companies combine smooth technology-aided processes with the human touch in driving customer...
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lenovo india...
By Sudipto Ghosh...
How many companies would publicly declare their warranty policies—even those which are limited—on th...
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first serve - ford...
By PK Umashankar...
Read how automobile companies can maintain best-in-class customer service, given most of the custome...
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fine print...
By Divya Keshav...
"Divya Keshav took over her father’s 40-year-old printing business armed with a little work experien...
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shoppers stop: nur...
By govind shrikhande...
Govind Shrikhande talks about the First Citizens Program...
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romancing the cust...
By Ramesh Iyengar...
Ramesh Iyengar waxes eloquent about his lifelong tryst with direct marketing and putting the custome...
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the service recove...
By Stefan Michel ...
Can excellent service recovery create happier customers than if there was no service failure in the ...
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