Posts From Ambi M G Parameswaran

Through the advertising lens

Ambi M G Parameswaran, Brand-Building.com, explores the impact of advertising on the Indian consumer landscape.

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bake it in

M G Parameswaran, FCB Ulka Advertising, shows how brands today need to incorporate sustainability into their 4Ps mantra in order to create a more impactful marketing strategy.

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