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May-Jun 2011 |  three is not a crowd
By Sudhir Singh Dungarpur, Janet Geddes

"Individual corporates will have their own set of parameters that will determine what issue they want to work on, and where they want to work. For example, a mining corporate may want to work on general community development issues around its mines in order to achieve its ‘social license to operate’ from a community. A pharmaceutical company may want to look at health-related initiatives, perhaps at a city-wide, or region-wide scale."What is critical is that any investment strategy is clearly planned out, otherwise it is unlikely that VFM or impact will be adequately achieved. Lack of planning can also result in a wastage of hard-earned corporate funds."
 
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